Tuesday 18 March 2014

social network youtube

YouTube - planbuk channel
  1. How was the planbuk YouTube channel used to promote the Ill Manors film?
  2. Find examples of synergy or cross-promotion between the planbuk YouTube channel and other media texts you have studied as part of the case study. Explain how they both promote the film and appeal to the Ill Manors target audience.
  3. What links to other social networking sites can you find on the planbuk channel homepage?

1. The Plan B youtube channels is where the audience could access the trailer and the soundtracks from the movie. 

2. The plan b youtube channel promotes the music side of the movie as it provides you with links where you could buy the music from. So it promotes the music side of ill manors by providing links to buy the music. Secondly we could see the trailer in the trailer video it has links where you could buy the movie which is promoting the hard copy for the movie as it provides links where you could  buy the movie.

3. In the top right of the homepage there are links to the other social networking sites. This creates synergy as it allows audience members to easily jump between sites.


ll Manors on Instagram

  1. How has Ill Manors used the Instagram platform to promote Ill Manors?
  2. Choose three particular images/posts and explain why they are effective in promoting the film.
  3. What hashtags are used on Instagram to promote the film? Is there consistency in branding/hashtags across social media? Why is this important?
  4. Find three images on Instagram tagged with Ill Manors that relate to other texts you have studied across the three platforms (such as the music video, TEDx lecture or a print interview). Explain the synergy between the texts.
1.  On the Instagram page there are different types of banners that promote the movie which tell you the release date and the banners that were on the street was on the ill manors Instagram page. 

2.  The first image the I picked promote the music side the way he promoted the album was he put a image up telling fans that the album is for sale and you could know go buy it. The second image was the image where he tells fans that he is having a Q and A and anyone could attend and this is promoting the film as he is telling audience when it is out. Lastly he puts up a image the day the movie came out. This promoted the film side as its a film poster. 

3. The hashtag used across all the e media section was ill manors this is important because they want people to talk about the movie on social media and the hashtag makes something stand out as the hashtag separates the tweets. 

4. On his Instagram page there is a image that comes directly from one of his music video. The second image was the image of him on the Q magazine and this is where he talks about politics and in the tedx lecture plan b was talking about politics. 

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