Wednesday 18 December 2013

Target Audience for Existing products

Youngers
Youngers audience is aimed at the urban youth and an average age of 16 .  The show appeals to the teenagers as it is a teenage drama that is portrays problems relating to teenagers in it. Also it could appeal to all types of teenagers as the teenagers will want to know how it feels to be in a situation like the teenagers in this- on the street, making money etc.






Some Girls
The demographic for some girls is teenager’s most likely girls, as are able to relate to the teenage protagonists in the show, and are able to identify similar problems they have in real life, and make it more realistic. Also some Males could relate to the boys in this. The girls are always jealous of the one boy- that's how it in some girls.  The age range is from 16-40. This is because there are teachers in this programme and teachers can relate to the teachers in some girls.



Kidulthood
The demographic for Kidulthood is teenagers and adults. Both male and females. Firstly the teenagers could relate to the teens in this. Also teenagers will watch this as they will want to know how it feels in there situation- which is drugs and violence. The teenagers will want to know how the characters get into these situations and what do they do to get out these situations.  Adults because these teenagers have parents and they can relate to the parents- usually no dad- only a mum, as in Kidulthood they all have 1 mother parent.

Inbertweeners
The 'inbertweeners' uses different aspects to appeal to its target audience. Its target audience is young people aged 15-25. This can be seen from its use of young characters. The genre is comedy- in a sense this could appeal to more people, the people who enjoy comedy dramas. The Characters in this are very famous- this can get the fans of the characters to watch the show.



Bad Education
The channel's target audience includes those in the 16–34 year old age group, and has the purpose of providing innovative content to younger audiences. This is similar to some girls, as the teenagers could relate to the students in the show, and the teachers can relate to the teachers in bad education. similar to Inbertweeners this has very popular actors. This can attract consumers of Gavin and Stacy as Gavin Stars as the head teacher. Also A league of their own fans, as Jack Whitehall stars as the main teacher and the main character.





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