Monday 21 April 2014

How does the industry promote the film using –

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As Leonardo DiCaprio and Jonah Hill are the 2 main noticeable stars they had to do interviews in both America and England. They done interviews on different topics with different industries. These interviews are stickly about the movie as the industry need to promote the movie and its very easy doing it with major industries because these industries have many readers and this is why most interviews both these men are talking about the movie.  These interviews are with both magazines and newspapers.

In one interview Jonah hill talks about drugs and in one interview he talks about the money involved and how much he got paid to take part. In the guardian movie it more about the movie and more about behind the scenes and with the red-carpet the interview is more about himself as he talks about why he took the minimum acting wage to take part.

Broadcast
The industry have released some behind the scene footage and it will come out fully with the DVD in the summer The one which was released on YouTube was only 3 minutes and this where you could see the making of the scenes.  This feature is almost like a reward because the industry want reward the customers as they brought the tickets to watch the movie so they give it free when the DVD releases.

Jonah Hill and Leonardo Di Caprio featured on the Ellen show and this is where these 2 were talking about the movie, but with Jonah hill he was talking about his weight loss with Ellen, but Leonardo was just taking about the movie and the experience. Jonah Hill did 2 sets of interviews with Radio 1 and the first one was in the morning where is more serious and he has questions about the movie and he has to go more in depth. The other interview which was few weeks later it was in a more relaxed situation but he couldn't give much away because the movie wasn't out and what he does is plays games with the presenters as is more relaxed.

E media
On the Facebook page they aren't many interactions with the audience the only interaction that is on the Facebook wall is when the industry give a link where there want the audience to vote for Leonardo DiCaprio for a award, but on the Facebook page there isn't much interaction as they only upload shots from the movie which are captioned.

The social network is a very interesting aspect to this movie because they don't really ask for much and they don't really interact. They promote it very interestingly as daily they have shots from the movie which a captioned by a short sentence and this would want the audience to go watch the movie as they would want to know what is happening in the shot because they don't give much away.



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